What people search for on Google provides a raw insight into their actual mindsets, often expressing interest, fear, and a range of other emotions about certain topics. To identify investor sentiment in the midst of an unprecedented bear market, Cointelegraph dug deep into the web to find the most Googled questions about cryptocurrencies.
The top 10 Google searches related to cryptocurrencies found an increase in curiosity among general investors – represented by two ‘Whys,’ three ‘Whats’ and five ‘Hows.’ Let’s take a look at the most crypto-related Google searches, from highest to lowest.
What is cryptocurrency?
Even after thirteen years of disruption to traditional finance, the most popular question that ordinary investors ask Google, “What is cryptocurrency.” With a global search volume (GV) of 256,000, this Google search outnumbers the second most crypto-related Google search by nearly five times (4.7).
This shows the gap – and the vast scope – in educating the masses about cryptocurrencies. However, despite the obvious conflict of interest, crypto entrepreneurs from around the world put aside their differences and agree that educating the public about cryptocurrencies can be a catalyst for mainstream adoption.
What is crypto?
The second most Googled question about cryptocurrencies is, surprisingly, just a repeat of the top question, which reads, “What is crypto.” The question listed a GV of 54,000, which, when combined with the previous one, strengthens the case for educating the masses about cryptocurrencies.
The wh question highlights the lack of understanding among the masses and the need to shorten the learning curve for new and prospective investors.
How to invest in cryptocurrency
In third place for the most popular Google search comes the first investment-related question, “How to invest in cryptocurrency.” With a GV of 44,000, Googled queries indicate a growing interest in crypto investments despite the prolonged bear market.
The keyword also highlights the need to simplify the investment process in cryptocurrencies. It represents a redesign of the trading platform to make it more intuitive for new investors moving away from traditional finance.
What is crypto mining?
Taking the fourth place with a GV of 37,000 is an amazing Google search that is the most natural progression to take when learning about the crypto ecosystem in depth – “What is crypto mining.”
Investors with a basic level understanding of the crypto ecosystem tend to try mining as a means of making passive income through cryptocurrencies. The thought of using an old computer to earn cryptocurrencies by supporting the network is a popular search, relevant since the early days of cryptocurrencies. However, off-the-shelf mining rigs allow novice miners to consider crypto mining as a viable career.
How to buy cryptocurrency
Due to the growing popularity of cryptocurrencies, the search “How to buy cryptocurrencies” took the fifth position as the most searched crypto-related keyword on Google. GV 36,000 shows a clear interest in buying cryptocurrencies.
Bear markets are often seen as the perfect timeline for making high-yield investments. Due to falling prices, existing and new investors are racing to identify these investments as the market prepares to recover.
Why is crypto crashing
The impact of the long-running bear market entered the top Google searches as investors tried to find the answer to the question, “Why is crypto crashing.” The bear market of 2022 proved to be a disaster for some crypto ecosystems, losing millions of dollars overnight. As a result, Google searches represent a GV of 33,000.
The continued fall in prices, and the lack of clear support for the decline in the fall, led to negative investor sentiment around the globe. However, despite the losses, inflation in traditional finance has forced investors to reconsider Bitcoin (BTC) and other popular cryptocurrencies are a hedge against draining purchasing power.
How cryptocurrency works
An important question that investors are asking today – “How does cryptocurrency work” – is the seventh most Googled question about cryptocurrencies, with a GV of 27,000.
After the big loss, the general public has been divided about how crypto projects work. Understanding how cryptocurrencies (or specific crypto projects) work helps uncover hidden investment risks.
Why is crypto down
With popular projects such as Polygon making consistent headlines for service outages, the general public is asking, “Why is crypto down,” resulting in GV 21,000.
With projects forced to stop withdrawals and block funds for various reasons, investors tend to find answers through the Internet. This search made a top 10 list showing an unprecedented increase in services. Intermittent service and blockchain are the main drivers of negative investor sentiment.
How to create cryptocurrency
For many, the idea of creating, marketing and selling your own cryptocurrency seems better than investing in something created by someone else. “How to make cryptocurrency” is the ninth most searched term on Google in the crypto space with a GV of 14,000.
Off-the-services now allow anyone to run their own token. However, simply launching a cryptocurrency without the intention of serving a use case will fail in the long run.
How to trade cryptocurrency
Last in the top 10 list of Google queries is “How to trade cryptocurrency,” with a GV of 13,000. Investors continue to explore new ways to trade cryptocurrencies even as the mainstream popularity of cryptocurrencies is increasing.
Based on the jurisdiction, crypto platforms have started to offer customized services to meet the regulatory requirements of the region. As a result, investors should research to identify the most suitable platform for crypto trading while ensuring compliance with local laws.