Art collectors and investors Now go nuts for NFTAnd marketing-savvy carmakers have kept up with the trends. Alpine, Nissan, Lamborghini, Mercedes and Porsche are all with (rich) children by creating their own NFTs, despite the movement that leaves many car enthusiasts completely useless. I tried to prove that.
But when you think about it, creating and selling a virtual exotic and luxury car is a completely logical next step for automakers. Drive them anyway.
First, a summary: NFT, or non-fungible tokenIs a kind of one-time digital asset created with the same kind of blockchain technology used in cryptocurrencies. NFTs have been around since 2014, but they just hit the mainstream news last year when it became clear that investors were skyrocketing. Coindesk states that $ 25 billion has been spent on NFTs since 2017.
Twitter founder Jack Dorsey sells his first tweet as an NFT for $ 2.9 million, spending $ 5.4 million on the original email of Internet pioneer Tim Berners-Lee, and Internet meme stars gain fame You’ve probably heard what you’re doing. .. It may seem strange that someone pays a fortune for the original Charlie Bit My Finger Clip, while other parts of the world are still available for free on the internet. However, the fact that we can all perform Mona Lisa’s Google Image Search does not undermine the original value.
Related: The Nissan GT-R NFT brings $ 2.3 million and also includes the Real GT-R Ismo Special Edition
Similarly, Bentley Blower RV CarEven if it looks and drives exactly the same, something stunning and perfect isn’t as valuable as the original. Collectors and investors who buy NFT art boast of having the original and want to feel that their investment is safe because the NFT is unique or at least limited. Blockchain technology proves that version is genuine. I don’t think anyone who bought a Charlie Bit My Finger NFT is always looking at the original movie files. It is enough to know what he can do.
This brings us back to the idea of a virtual exotic car as an NFT. There are very wealthy car collectors who buy and actually drive very expensive exotic cars, but many are simply bought as an investment.Think about how many times you read Bugatti 5, 10, or 15 years old, Ferrari, Lamborghini, or Porsche are on sale and have a short mileage. Adding miles to an exotic car reduces its value. In heaven, one of these great carbon fenders can bend and crush.
It’s safer to lock Your LaFerrari in the garage Treat it as a static work of art and investment, not as a machine. And once you accept the idea, it’s not a big leap to see the concept of a virtual supercar NFT as a completely logical next step.
It’s logical for people who buy them. That is not logical for our other people. In reality, people who spend a lot of money on one-off supercar NFTs will almost certainly have or can afford to have a physical supercar that they can drive, but a more modest means. People look at NFT assets and wonder why you will buy a car that you can’t use as the manufacturer intended.
Related: Lamborghini auctions the last Aventador produced with a 1: 1 NFT
Lamborghini’s latest virtual drop comes with a real car that at least corresponds to the virtual car.A joint project of Lamborghini, contemporary artist Krista Kim, and musician Steve Aoki, consisting of a digital version of the runout. Aventador LP780-4 Ultimae A landscape of Mars paired with the last physical Aventador built before Lamborghini switched to the new hybrid V12 supercar.
Porsche took a dual approach similar to NFTs last year when it sold the physical 911 hand-painted by Rich B. Caliente and Rick Ross along with the car’s digital artwork, but many other car-related NFT was pretty intangible. In 2021, Porsche auctioned the sketches of 911 and Taycan Cross Turismo as NFTs. Alpine has released 5 GTAs A concept car that can be used in REVV motor sports games and Nissan sold the R35 GT-R NFT artwork for $ 2.85 million ($ 1.45 million). Volkswagen North America seems to feel that most of the car enthusiast community isn’t running the whole car as digital art. The release of the Golf R in the United States by NFT being called the Mk8 Golf NFT, which stands for high speed transporter in particular.
It’s also interesting to be careful while car makers are happy Jump on the NFT boomPersonally, people working at car companies have confessed to us that they all think it’s a dead man. But isn’t that what most people said about cryptocurrencies 10 years ago? Alternatively, art lovers who owned old masters were probably much more respected in their own right when they first turned to contemporary art in the 20th century (and are now more investors and more than old ones. Has it attracted much more attention from collectors)?
Some “car guys” may have a hard time understanding why “art guys” pay so much. Non-driving expression of the car, We should not necessarily abandon their interest as less valuable than us. Some people get a bigger kick by driving a car than driving a car, others like to race, but as some people don’t know one end of the ratchet from the other, The world of cars is a diverse place, and that’s it.
But there is one thing for sure. Ferrari certainly missed the trick in the 1960s because he didn’t tap Picasso to knock out one or two canvases on the 250 GTO.
What do you think about how car companies are beating themselves to get into the NFT trend, and what do you think? Of general NFT?? Do you want to buy? Please leave a comment and let us know.
