FC Barcelona is launching an audiovisual digital artwork called Immortal, in a way It recreates Johan Cruyff’s legendary stadium moment on December 22, 1973. At this moment, the iconic Dutch player flew through the air and scored a seminal goal against Atlético Madrid goalkeeper Miguel Reina.The first NFT in the club’s history was produced in collaboration with a creative partner BCN visual.
Non-Fungible Tokens (NFTs) are unique digital items that have changed the way digital art is collected and traded. Each NFT represents a non-exchangeable unit of data, often associated with a digital file that incorporates media such as photos, video, and audio, and is stored on a blockchain that can be sold and transferred. This means it is immutable and immutable, and provides an irrefutable certificate of ownership of digital items.
Digital studio BCN Visuals was tasked with developing and producing NFT’s cinematic aesthetic and creating an animated retelling of Johan Cruyff’s legendary goal. In a sense, immortal, Drawn in molten gold. Created by a team of 40 CG and VFX artists, his 40-second film features the original he played by his 30-piece orchestra, incorporating real sounds from his supporters at Spotify Stadium and FC Barcelona. Includes a soundtrack for.
“NFTs are rapidly becoming associated with the explosion of demand for cryptocurrencies, Immortal, in a way We’re bringing NFTs back into the realm of high art, “commented Eric Sas, founder and head of innovation at BCN Visuals. “In contrast to the basic NFT GIF, this mini-movie is a true piece of Renaissance digital art, like marble carved by Hollywood’s most talented visual effects artist. Aims to make new digital artwork a new benchmark for the next evolution of NFTs, which resembles classic masterpieces. “
The CG and VFX team worked on every aspect of the production, from Johan Cruyff’s digital sculpting, to golden fluid simulations, textures and shading, to cutting-edge cinematography and camerawork. Cruyff’s digital sculpture required him over 1,000 working hours, and the entire production required him over 10,000 production hours.
Co-Founder and Executive Producer of BCNVisuals, Alan Company, elaborated on the VFX production process, explaining: All elements were designed, sculpted and crafted by hand, no reusable pre-made assets, no kitbashing, no pre-lit environments or shaders, all made from scratch. This was done to ensure that, starting with a blank digital marble canvas, there are signs of the artist’s effort and struggle on all sides, with the characteristics of a true work of art. “
To give the project a more “handcrafted look” and workmanship, the creative team “deliberately avoided simulations, bumps, or displacement maps.” The company explained that all the water droplets and splashes are hand-engraved, and that all scratches on the surface of the engraving are individually made.
He further explained how the team designed the sculpture to show the iconic kick movement, but explained how it was compressed in time, and inspired by the Renaissance master sculptor, said: I am. By carefully adding traces of the engraved liquid on each moving element, as well as the ligaments of the player in tension (representation). “
Sotheby’s in New York will sell the artwork in a live auction on July 29th. Immortal, in a way Four additional NFTs include animated versions of still images, capturing iconic moments of the legendary targets. Buyers get an NFT and a suite of VIP experiences at FC Barcelona.
Additional information related to the auction is available here.
Source: BCN Visuals