- Crypto Marketing is very important for cryptocurrencies, because proper promotion allows your coin to be recognized among thousands of other projects.
- One way to attract customers and increase brand awareness is Telegram advertising.
The cryptocurrency space is growing every day. New coins appear quickly, and large projects are constantly promoted and advertised, making life difficult for new crypto projects.
That’s why many cryptocurrency business owners wonder how to promote cryptocurrency? What should be the marketing strategy for a new coin or token?
Practice shows that sometimes it is difficult to directly say which strategy will bring the most profit. The choice of strategy depends not only on the goals, but also on the budget and market conditions.
Crypto marketing it is very important for cryptocurrencies, because proper promotion allows your coin to be found among thousands of other projects. In order for the project to be found, it is necessary to use the right promotional strategies and channels that will help attract organic traffic.
Last year was generous with new crypto projects. And despite the ongoing market correction, cryptocurrency projects are thriving even in these conditions. First of all, it is about audience coverage, which is an important indicator for cryptocurrency or crypto projects. Only by developing a strong marketing strategy for the period of ICO, IEO or STO, your project will attract thousands of interested leaders. Without the dissemination of information about the project, it is impossible to succeed in the world of cryptocurrency due to the large number of alternative coins.
It’s a mistake to think that using SEO, social media, newsletters, and blogs is a simple marketing tactic. It needs to be considered from a basic strategy point of view. A very popular tool for crypto promotion is Telegram. As of October 2022, 700 million users have registered on Telegram. And many crypto projects are used to gather audiences there. For example, the Binance exchange on the channel has gathered more than 500,000 members.
Telegram crypto marketing is an easy way to develop a project. One way to attract customers and increase brand awareness is Telegram Ads.
One of the effective channels for promoting the site in terms of link building and PR is guest posting. Guest posts include placement of expert content with backlinks on thematic blogs. Thus improving SEO metrics and your site ranks higher in search results and you get more organic traffic. In addition, guest articles allow you to attract direct traffic to the site and increase the visibility of your resource. Read more about how to publish a guest post.
How to Publish a Guest Post: Steps
Many SEO specialists will agree that guest posting is a promising direction for SEO. The method is based on the placement of promotional material on the site that is thematically relevant to the target audience. You can manually search your site or blog for guest posting (using Ahrefs or a search operator). In addition, you need to do preparatory work (collect keywords, write topics, prepare letters for outreach) and build communication with the site owner or SEO, marketers, etc. process.
With the guest post marketplace, you can publish articles on relevant sites with just a few clicks. And posting an article only takes a few days. In Collaborator you will find hundreds cryptocurrency blog who accepts guest posts. Intuitive interface, official integration with Ahrefs and Serpstat, and more than 40 other metrics for site selection, low commission, link removal guarantee, and many other convenient features are available in Kolaborator. It all makes working with guest posting and advertising on Telegram easier.
Below, you can find detailed instructions for placing a guest post through the Collaborator service.
Guest posting is a fairly easy and understandable task that takes little time. But to use the Kolaborator service, you need to register and verify your account. After that, the most interesting begins.
Determine the initial data before placing a guest post, namely:
- Advertised website URL.
- Project name.
- Topic. Choose the blog topic you want to guest post on. In our case, it is cryptocurrencies.
- Specify priority area – you can specify 1 country and several cities.
- Also, describe the task in more detail so that the player performs the task in a way that you are happy with the result.
- Optionally, you can specify which landing page you want to advertise on.
You should also add that Collaborator has a convenient editor for adding guest posts. The editor has the number of characters, displays the uniqueness of the article, and many other features. For example, an article can be transferred from Google Docs in just a few clicks with all the images and other content.
After that, you need to submit the task to the owner of the site. After your article is published, review and approve it.
Next, you just need to choose a site, publish an article, and watch your cryptoproject grow.